Mattress Buying Guide 2021

How to Choose Your Perfect Mattress

How do I choose the perfect mattress?

Buying a new mattress is exciting because it can be a purchase that surrounds a change in life. Moving into a new home, redecorating, welcoming a new addition into the family, welcoming guests, or embarking on a healthy lifestyle routine. Your new mattress should fit nicely into your sleep space without taking over. It should be your desired level of firmness and accommodate your sleep style perfectly. Our mattress buying guide 2020 will help you choose and will answer all your questions in your hunt for the perfect mattress.

When should I replace my mattress?

There are many reasons to replace your mattress. Foremost, the decision should be based on comfort and support. Like any item that is regularly used, after some time, your mattress will show signs of wear and tear. However, an important factor in deciding to replace your mattress is how you feel when you wake up in the morning. Do you have aches, pains, sore and stiff muscles, back pain, do you feel exhausted in the morning? If so, it’s time to change your mattress. Another general rule of thumb when deciding to change your mattress is its lifespan. Typically, a mattress will last 7-10 years. If you think it’s time for a mattress upgrade or you’re changing your lifestyle (that includes a sleep overhaul), Nolah is here to help you make the right choice for you.

Your old mattress has served its time

Have you ever sunk into a quality hotel bed and thought, “wow, this is pure comfort” before blissfully falling to sleep, waking refreshed and ready for the day? That’s how you should feel every day. Much like a quality hotel, Nolah Sleep has put in years of research into Nolah AirFoam™ mattresses because we want to offer the best sleep products to our customers. Take a good honest look at your current mattress, does it feel lumpy? Do you sink into it like quicksand? Does it support you, especially in the hips and shoulders? If not, it’s time to invest in your sleep health and replace that old lumpy mattress for a beautiful, technology-driven piece of engineering that is Nolah AirFoam™ mattresses.

You suffer pain in your hips and shoulders

You’ll be glad to know that we design Nolah AirFoam™ mattresses with side sleepers in mind but we haven’t forgotten about other sleepers out there. Nolah AirFoam™ is amazingly comfortable for any sleep position (just don't sleep on your head!). Side sleepers will appreciate the comforting support from Nolah AirFoam™ in the hips and shoulders. Traditional memory foam and innerspring mattresses are notorious for their lack of support. A Nolah AirFoam™ mattress is designed especially to target these sore spots with support and comfort.

You suffer from back pain, especially in the morning

Waking up with back pain is a complaint that many people have, typically this pain is attributed to sleeping in an awkward position or straining a muscle the previous day. However, an old lumpy mattress that doesn’t suit your sleep style is usually to blame 99% of the time. The curvature of your spine is made up of small bones (vertebrae) that are stacked on top of each other with discs in between. A healthy spine has a gentle curve that allows stress to be absorbed from gravity and your body movements. A quality mattress that supports your delicate spine and back is a life changer. Nolah AirFoam™ and latex mattresses provide maximum support and pressure relief. Memory foam and many innerspring mattresses are an inadequate choice for someone who suffers from back, shoulder, and/or hip pain. Sleeping on an outdated mattress can exacerbate back pain!

Moving into a new home

Moving into a new home can be a wonderful fresh start. However, moving a bed from one place to the other can be an unwelcome challenge, especially if you have a bad back! Navigating stairs and tight corners is not something you want to deal with when moving house. Take this opportunity to enjoy a fresh start in your bedroom too with a Nolah AirFoam™ mattress. We’ll happily deliver it for free to your new home, you’ve got nothing to lose, except that back pain!

Up or downsizing

If your sleep space is changing and you’re moving into a smaller or bigger bedroom, you’ll need a bed that fits the space but more importantly, you'll need a mattress that supports you. Perhaps your child is going off to college and you don’t want them sleeping on an awful dorm mattress that will negatively affect their ability to study. No matter what size sleep space you’re working with or whatever the circumstances, there’s a Nolah AirFoam™ mattress that will fit the space and bring comfort to your rest.

Want to spoil yourself

Here at Nolah HQ, we LOVE treating ourselves. Yes to donuts (in moderation of course) and yes to quality sleep products. You deserve to spoil yourself and have joy in your life. A Nolah AirFoam™ mattress is so much more than a mattress. It’s a feat of engineering and research that brings rest, recuperation, and health back into your life. A quality mattress such as the Nolah AirFoam™ ensures your comfort and support. You deserve to be comfortable; you deserve to be supported, you deserve a Nolah AirFoam™ mattress.

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Mattress Firmness

The mattress firmness scale runs from 1 to 10, 1 being kitten soft and 10 being as hard as a rock. Factors like your weight, sleep position, pressure relief needs, and contouring preferences will determine which firmness level works best for you. Nolah offers AirFoam™️ and latex mattresses in a range of firmness options, which you can compare here.

Sleeping position

The way you sleep—either on your side, back, or stomach—determines what level of support you need from your bed and where you need pressure relief the most. Your preferred sleep position should inform your decision when choosing a mattress type and firmness level.

Side Sleepers

Most people in the US sleep on their side. This position requires support in the hips and shoulders therefore, a memory foam or traditional innerspring mattress would not be suitable as they lack adequate support. Nolah AirFoam™ has been designed especially for side sleepers while sleeping cooler than any other brands.

Back Sleeper

If you’re a back sleeper than a mattress that supports the delicate curvature of your spine is essential. The main cause of back pain across America is an unsupportive mattress, thankfully, Nolah AirFoam™ is made of billions of tiny air bubbles that hug your back in constant comfort. For a supportive sleep without the back pain.

Tummy Sleeper

Stomach sleepers are unique individuals and rarely move from this position all night. Therefore, firm support (like the firm side on our 12” Signature mattress) is required to avoid neck and back pain. A quality pillow is crucial for tummy sleepers, check out our AirFiber™ pillows that are the perfect support for this rare sleep position.

Combination Sleeper

Often considered sleeping gymnasts, combo sleepers are active in their sleep. Rolling around with limbs flying everywhere! These sleepers put their mattress to the test. Nolah AirFoam™ is scientifically proven to be more durable than memory foam mattresses. So you get more support and a longer mattress lifespan with Nolah.

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Layers of Support and Comfort

What makes Nolah AirFoam™ mattresses so unique is our technology-driven and science-backed design. Don’t be fooled by the claims made by other brands that memory foam offers support because it does not. If you’ve ever slept on a memory foam mattress, you’ll know of the quicksand effect. The problem with memory foam is in the name ‘memory’, it creates a hole you’re unable to climb out of. Not only that, but it sleeps far too hot and is unsupportive to side sleepers. Nolah AirFoam™ is proven to sleep cooler, gives you 4X greater pressure relief and is more responsive to your nocturnal movements. Thanks to the billions of tiny air bubbles in Nolah AirFoam™ mattresses, you’ll have the best sleep of your life.

Nolah AirFoam™

Our 10” Original AirFoam™ mattress is perfect medium firmness and made of 3 layers of comfort. On top, you’ll find 2 inches of our signature AirFoam™ that you won't find anywhere else. Providing five-star pressure relief, it hugs the contours of your body and responds to all your movements. It draws heat away from the surface and expels it through the lower levels of foam, this action keeps you cool all night. Experience a breathable, supportive, and pressure-relieving AirFoam™ like nothing you’ve felt before. The AirFoam™ is supported by 1 inch of reinforcement foam and 7 inches of base frequency foam. These additional layers complement the AirFoam™ perfectly to add the ideal level of bounce and cooling support.

4X Better Pressure Relief | 100% Temperature Neutral | 300% More Durable

Want something a little...more? Our Signature 12" mattress packs in 2.5 inches of soft and supportive Nolah AirFoam™, 1.5 inches of high-resilience foam, 1 inch of firmer AirFoam™, and a 7-inch reinforced high-density base. Enjoy all the benefits of our Original 10" mattress but with even better pressure relief and cooling comfort. Our luxury AirFoam™ mattress also comes wrapped in a soft, breathable cover made with organic cotton.

How is Nolah AirFoam™ Better?

After years of research and development, we discovered a unique formula you won’t find in any store or anywhere else online; Nolah AirFoam™, an advanced foam that makes memory foam obsolete. Nolah AirFoam™ is scientifically proven to release pressure on hips and shoulders. That's a massive 4X less pressure on your most sensitive areas as a side sleeper. As if it couldn’t get any better, Nolah AirFoam™ sleeps cooler too by pulling your body heat away from the surface to release through the lower levels of foam. The result is an air-conditioned mattress that supportively hugs the contours of your body, ensuring your restful comfort. Its high resilience ensures its durability, and it’s not made from viscoelastic memory foam chemicals (like traditional memory foam).

Why Should I Avoid Memory Foam Mattresses?

Sleeping on a memory foam mattress is the equivalent of sending a fax when you want to communicate with someone! Outdated materials have no place in our bedrooms, memory foam was popular in the ‘70s because it was new and for its time, worked. Thankfully, we have advanced past the disco era. Nolah AirFoam™ mattresses make memory foam obsolete because they’re made without the nasty viscoelastic chemicals that memory foam relies on. Nolah AirFoam™ is made of billions of breathable fibers that hug and support your body, for a cooling and supportive sleep. For a start, memory foam sleeps hot because it stores your body heat so you sink into the foam. Memory foam is unresponsive to your movements, this makes it uncomfortable for side sleepers because it doesn’t support your shoulders and hips. Some brands will claim to be cool by adding ‘cooling gels’, graphite, or even metals like copper to their memory foam but this is undocumented “cooling” claims with no actual proof of effect to reduce the overheating issue of memory foam. At Nolah we don’t believe in undocumented claims and that’s why we can prove that our unique technology-driven and science-backed AirFoam™ mattresses are far superior to memory foam and are 300% more durable.

What size mattress is right for me?

Choosing the right mattress size doesn’t have to be a chore, there’re a few things to consider when shopping for a new mattress. First, measure your space. We know it's tempting to go for the biggest mattress but if it doesn’t fit your space, you’ll be unhappy with the lack of walking room around your bed. However, if you’re set on a large mattress, you could have storage in another room or install wall cabinets to clear floor space. Second, who is the mattress for? Will you be sharing it with a partner or pet? snuggling with the kids on a rainy Saturday? Or being a blissful starfish all stretched out. Whatever your sleep needs, our friendly customer care team is always on hand to help you choose the right size mattress for you.


At 60 inches wide by 80 inches long, a Queen mattress gives you a total sleep space of 33ft². This is ideal for a couple who sleep close or a single who enjoys plenty of space. Queen mattresses are a popular choice across America.

California King

At 72 inches wide by 84 inches long, a California King mattress gives you a total sleep space of 42ft². This extra-long mattress is ideal for tall people and those who want a lavish addition to their bedroom. You’ll sleep like a celebrity in a California King mattress.

Twin XL

At 38 inches wide by 80 inches long, a Twin XL mattress gives you a total sleep space of 21ft². Perfect for adjustable bed frames, college dorm rooms, teen rooms, and guest rooms. A Twin XL mattress is great for small apartments and super economical.


At 76 inches wide by 80 inches long, a King mattress gives you a total sleep space of 42ft². Great for couples who enjoy plenty of bed space each. If you’ve been sleeping on a Queen mattress, a King mattress will be a luxurious upgrade.


At 54 inches wide by 75 inches long, a Full mattress gives you a total sleep space of 28ft². Most people grow up sleeping on a Full-Size mattress and while it could be sufficient for a small-bodied adult or a teen, a couple will struggle to get comfy on a Full mattress.


At 38 inches wide by 75 inches long, a Twin mattress gives you a total sleep space of 20ft². A great choice for tight spaces because a Twin mattress is so compact, perfect for one child or one adult.

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What should I consider when buying a new mattress?

We’re in the business of sleep health and want you to make an informed decision. Please consider these important points before buying your new mattress.

Customer Reviews

Check out what previous customers’ have to say and always buy from a reputable company that you can trust. The experience of other shoppers’ can be very helpful and you’ll be glad to know that Nolah customers’ rate us 4.7 for our 10” Original mattress and 4.8 for our 12” Signature mattress.

Trial Period

Experiencing the mattress for yourself is vital in your decision-making process. You need to see it in your home and sleep on it to know if it's right for you. Nolah wants you to experience the pleasure of an AirFoam™ mattress in the comfort of your own home for a 120-night. FREE TRIAL

Shipping Policy

Shipping is always free and included with your Nolah mattress purchase. We deliver your new AirFoam™ mattress straight to your door anywhere in the USA, apart from Alaska and Hawaii (sorry).

Return Policy

We’re confident you’ll adore your new Nolah AirFoam™ mattress. However, if you need to return it for whatever reason we make the process easy. We will arrange for a pickup and give you a full refund. The only charge is a $99 transportation fee. Try it out for a minimum of 30-nights, maximum 120-nights and discover the true meaning of comfort. Should you wish to return your mattress, please contact and our helpful sleep experts will organize collection from a junk hauler or local charity at no cost to you.


A mattress warranty is another crucial element in your decision-making process. Our mattresses come with a lifetime warranty. Your peace of mind is paramount to us and we want you to be happy with your choice.

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Where can I buy a mattress?

Buying a mattress from a store


Check out what previous customers’ have to say and always buy from a reputable company that you can trust. The experience of other shoppers’ can be very helpful and you’ll be glad to know that Nolah customers’ rate us 4.7 for our 10” Original mattress and 4.8 for our 12” Signature mattress.


The biggest drawback of buying a mattress from a store is the price, store-bought mattresses are always more expensive than their online counterparts. You have to take time out of your day to visit the store and drive through heavy traffic. Also, you’re not getting the true feel of the mattress because it has been tested by many people before you!

Buying a mattress online


Buying a mattress online saves you a lot of money and time. You can read reviews and do your mattress research at your own pace. You’ll get a more favorable trial period too. Enjoy your Nolah AirFoam™ mattress for 120-nights with free delivery and return.


Online shopping lacks the physical touch of being in-store but our unboxing videos could give you a better sign of scale and firmness. Our 120-night free trial makes up for any con because your new Nolah AirFoam™ mattress is delivered free with free return if needed. You’ve got nothing to lose except aches, pains, and sleepless nights.

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Verified Nolah Mattress Reviews

Gabe K.

Shoulder pain is gone

Never thought I would buy a bed from the internet. Took a chance cos of the free trial, nothing to lose really. It came fast and is comfortable. I feel it helps my back, I don't hurt as much.

Rory C.

Tired of memory foam

My memory foam mattress was good but I felt very hot in it. I saw the good reviews here and wanted to give it a try. Been using it for a couple months now and it's great.

Archer H.

Bought for my guest room

We had family visiting from out of town and needed a new mattress big enough for two for the guest room. No complaints, family were happy and said they slept soundly.

Max P.

In love

I never write reviews but I am so happy with our new mattress. We went for the 12", tried the medium size for a week and then flipped it to the firm side and have not switched it back. I used to roll around the bed all night looking for a comfortable spot but I sleep so good now. Really happy.

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Frequently asked questions

Which mattress is best for side sleepers?

If you’re a side sleeper and you need a new mattress, you’ve come to the right place. Nolah AirFoam™ mattresses are designed and built especially for side sleepers. As a side sleeper, your hips and shoulders need constant support and our AirFoam™ mattresses are the best on the market to support these sensitive areas of your body. No other brand can say the same.

When should I replace my old mattress?

This depends on the quality of your mattress and how long you’ve had it. If you slide into holes in the mattress, you're too hot during the night, and/or you wake up with aches and pains. It’s time to upgrade to a Nolah AirFoam™ mattress.

What qualities should I look for in a mattress?

Your new mattress should be comfortable, supportive, sleep cool, and be durable. The delicate contours of your body should be supported throughout the lifespan of your mattress. Unlike memory foam, that typically sags within 1 year! Nolah AirFoam™ is the only responsive mattress on the market that sleeps cool and relieves pressure on the hips and shoulders. You should also seek value for money, buying online from Nolah is healthier for your sleep health and your wallet.

Is a softer mattress better for my back?

No one wants to sleep on a concrete slab! There’s a delicate balance to be achieved in mattress firmness when you suffer from aches and pains in the mornings. What’s important to remember when mattress shopping is that you want a mattress that is supportive and responsive to your movements. A perfect medium firmness mattress like our Original 10" mattress is ideal, but for even more relief, try our Signature 12" mattress with an extra layer of Nolah AirFoam™.

Can a mattress reduce body aches and pains?

When sleeping on a mattress that supports the delicate curvature of your spine and supports your hips and shoulders, your sleep posture is perfectly aligned. This results in your body receiving the rest and recuperation it needs from sleep to restore your body to health. Sleep is important but sleeping right makes all the difference.